quote:We are currently updating our evaluation criteria to address new technology changes, industry trends, customer feedback, and our desire to help better protect our customers. We are working with the industry and our partners to understand and implement these changes.
quote:Changes to our unwanted software evaluation criteria
We are including the following updates to our objective criteria:
Advertisements: The advertisement should not mislead you into visiting another site or downloading files.
Advertisements shown to a user:
Must not mislead or deceive, or confuse with the intent to mislead or deceive
Must be distinguishable from website content
Must not contain malicious code
Must not invoke a file download quote:Microsoft Edge will also notify you about sites that contain an advertisement that is detected within our evaluation criteria.
http://blogs.technet.com/b/mmpc/archive/2015/04/28/cleaning-up-misleading-advertisements.aspx
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Gladiator Security Forum
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